Marketers have the power to shift pricing from a “finance-led” approach focused on discounting and price elasticity to something “truly innovative”.

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

Text message marketing is a powerful tool for reaching your customers. See some SMS marketing examples and adapt them to your ...

Using AI for different types of marketing content. Generative AI tools such as ChatGPT, Gemini, Jasper, Copy.ai and ...

Meta posted $51.24 billion in ad revenue in Q3 2025. That’s up 26% from 2024. Amazon’s online ad business grew 24% in the ...