The debut HexClad Super Bowl ad isn't about its star and brand co-owner Gordon Ramsey, his comedic foil Pete Davidson, or whether or not celebrities are aliens. It's about convincing more than 100 ...

celebrity chef Ramsay arrives at Area 51 and is tasked with cooking for a new alien species using HexClad cookware. At that point, he meets Davidson, who is introduced as the alien ambassador. AD ...

LOS ANGELES, Feb. 1, 2025 /PRNewswire/ -- HexClad, the most innovative kitchenware brand in the world, today unveiled "Unidentified Frying Object", its first-ever Super Bowl commercial that will ...

HexClad boasts Easter eggs, celeb and foodie jabs, and cross-generational comedy in an out-of-this-world movie-style commercial.

HexClad put out their first ever Super Bowl commercial this year starring Pete Davidson, Gordon Ramsay and a cast of adorable, animated aliens (Fox is an investor in HexClad). To celebrate, the ...

The "Unidentified Frying Object" ad marks another milestone in HexClad's meteoric rise as a category disruptor and direct-to-consumer maverick. Set in Area 51's high-tech test kitchen, this ...