Every beauty founder dreams of accomplishing what Rhode just achieved: a billion-dollar valuation, a cultural following, and a brand that seems to dominate every platform it touches.

That’s because Erewhon isn’t opening a regular store. Instead, it’s carving out a nook inside Kith Ivy, a private padel club dreamed up by Kith founder Ronnie Fieg. The complex, under construction at ...

Erewhon, Los Angeles’ upscale grocer, is finally coming to the East Coast. The cult-favorite market, known for its celebrity-stamped smoothies, local produce, wellness tinctures and celebrity ...

Erewhon is expanding its viral celebrity-endorsed smoothies to New York City with a juice bar at Kith Ivy, a coming members' club in Manhattan.