Skiing these days is less about avoiding ice patches in the middle of the slope and more about zooming quickly away from a ...

The ad, which dropped on Tuesday, opens with a dramatic shot of Kardashian sporting a pair of glittery wings against a brown backdrop. The words "SKIMS Fairy Butt Mother" appear on screen, and ...

Kim Kardashian's brand, SKIMS, just released a line of butt-enhancing shapewear that is designed to lift and sculpt by two inches. Shop the new drop now.

Kim Kardashian’s SKIMS just dropped the Ultimate Butt Collection. With leggings, shorts, shapewear, and more, these pieces ...

Preventative health startup Prenuvo, which offers a full-body MRI scan technology lauded by celebrities, has raised $120m in ...

Kim Kardashian has deemed herself the “Fairy Butt Mother” in a new Skims campaign video, cementing her role in the latest ...

Explore daily insights on the USA TODAY crossword puzzle by . Uncover expert takes and answers in our crossword blog.

From Madewell to Sephora, our shopping writer found the best steals on bestselling products this month — details!

If there’s one thing we’ve learned from the Spring/Summer 2025 collections this season, it’s that there truly is something ...

The "Queen of Marketing" Kim Kardashian has done it again. The 44-year-old shared a new ad for her $4 billion (R74.04 billion) SKIMS company that sees her portraying, uhm, a Fairy Butt Mother.