Jamie Sohosky, Bath & Body Works’ chief marketing officer, said the retail chain chose “Fresh Balsam” for the campaign ...

Bath & Body Works is pumping vanilla and fresh pine scent into the tunnels connecting the Grand Central Station subway in New ...

With the pine-like scent remaining through the end of November, the MTA says this is the first ad campaign of its kind inside ...

The familiar fragrance of fabric softener might seem harmless, even comforting. But after digging deeper into what's actually ...

A roving installation uses a detailed questionnaire and artificial intelligence to help consumers concoct their own perfumes.

If you're fed up of scented candles, potpourri and pungent air fresheners, fans of cleaning sensation Mrs Hinch have shared ...

The laundry staple does more than create soft, scented, static-free clothes. Here, top laundry experts explain what dryer sheets do and how to use them in your laundry—and around the house. To do a ...

While fabric softeners aren't a must-have, they do more than just add a pleasant scent and softness to your clothes. They also help garments maintain their shape, provide protection against bobbling ...

Shoppers Say: "Eos' pistachio lotion smells so divine, I'm about ready to dab a little behind my ears and call it perfume." "Smells like pistachio gelato — nutty, sweet, and warm. The texture is light ...