After testing SPF setting sprays last July, I exposed myself as someone who hates wearing sunscreen under my makeup. Since ...

Flau'jae Johnson is partnering with e.l.f. ahead of the WNBA draft. The college basketball phenom, 22, and rapper is the ...

Beauty brand e.l.f. Cosmetics has established a strong reputation in recent years for its budget-friendly yet premium, radiance-boosting products, impressing makeup and skincare enthusiasts – ...

I've gotten lots of requests for me to do a fast makeup routine video on a budget. Lots of you know I love Dollar Tree makeup ...

e.l.f. Beauty, Inc. (NYSE:ELF) is included in our list of the 15 Stocks Set to Explode in the Next 3 Years. Wall Street ...

Searching for an anti-ageing highlighter? e.l.f's new powder one features finely milled micro-shimmer pigments that blend ...

The U.S. and Israel's war with Iran kicked off at the end of February and roiled the stock market in March. In addition to ...

Beauty brand e.l.f. Cosmetics has introduced a new highlighter into its renowned Halo Glow range - and it's already accrued a ...

These are the best E.l.f. Cosmetics make-up products to try, including the brand's viral Halo Glow Blush Beauty Wand, Halo ...

It's perfect for a spring look, giving your cheeks a dewy, radiant flush that instantly brightens your face. The formula is ...