Kantar’s festive ad ranking finds repeat ads from Cadbury and Coke are performing strongly, with Asda the only brand in the ...

The Palawan Group of Companies has earned the Silver Award for Most Innovative B2B Campaign at the prestigious NEXT Awards ...

From campaigns to product launches to uses of data, we have rounded up eight of the standout marketing initiatives of the ...

Monetary donations are generally more helpful for charities. So why do people prefer to donate their time instead?

This much is reflected in the messaging around The Forsaken Hollows, Elden Ring Nightreign's first DLC expansion. When I ...

Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, measurable revenue.

One-off projects can pay the bills, but they don't always build a business. This is what freelancers need to do instead.

Meet Guideline, a marketing intelligence platform that aggregates anonymized agency billing data to generate data-driven ...

On the eve of the New Year, Sberbank is launching a new New Year's Table category at Sberbank, which offers customers 10% ...

The COVID pandemic accelerated remote and hybrid working practices across the world. It also provided evidence that these ...

As Ukraine’s battlefield situation deteriorates, Kyiv has sought to intensify long-range strikes against targets inside Russia as a demonstration of resolve.

Rennie has honed his skills in customer experience design and business development across the advertising industry for over ...