Kantar’s festive ad ranking finds repeat ads from Cadbury and Coke are performing strongly, with Asda the only brand in the ...

On average, GenAI ads score slightly lower on branded cut-through and enjoyment, and this is particularly the case when the ...

Improve PPC performance across time zones with smarter ad scheduling, data-driven timing, and automation that reaches ...

Sometimes the best print ads are the simplest. Ads that make the viewer double-take with a smart and striking subversion of a ...

TEHRAN- South Korean Ambassador to Iran, Kim Junpyo, emphasized the continuation of cooperation with Iran in environmental ...

Executives at Akool and Quality Meats shared how they use the technology to make their campaigns more personal and efficient.

A middle finger up to those incensed by diversity in TV ads: "We’re queer people going through a very difficult period," says Dunne The post Outvertising CEO Chris Dunne on the advertising industry’s ...

Merry Glitchmas! To all who observe. For the uninitiated, “Glitchmas” is our name for what’s become an annual tradition when, ...

Andrew Tindall, armed with months of System1 research, reveals that despite what we people say, they can’t tell if an ad is made with AI, nor do they care when it is. This piece is a clear green light ...

Data from DAIVID suggests that the new HFSS (high in fat, salt or sugar) rules are taking a bite out of Christmas ads. This ...

The publisher-focused DOJ v. Google ad tech antitrust trial is finished. A judge will now decide the fate of Google’s ...

Johnny Cash's estate filed a lawsuit against Coca-Cola for allegedly hiring a soundalike singer to mimic the legend's voice in a college football ad.