Store-brand products as a whole don't have a sterling reputation. They get slapped with the "generic" label. They're cheaper in price, which leads many people to believe they're lower in quality—and ...

Kirkland Signature Paper Towels are a must-have for the holiday season, and cost just $23.99 for 12. Compare that to Bounty ...

Procter & Gamble Co.’s stock rose 3.5% Friday after the consumer goods giant’s fiscal third-quarter results topped Wall Street’s estimates, boosted by price hikes for household items like Tide ...