In a surprising twist of events, Dell is rebranding its entire laptop PC lineup -- here's why its significant, and why it ...

Named brands like XPS and Inspiron will now fall under size categories. Plus, Dell expanded its partnership with AMD.

The Dell XPS 13 brand has a long story of excellence. Dell may have retired this branding at CES 2025 but that doesn't mean ...

This week at CES 2025, Dell revealed the Pro series will be its new flagship line - while bringing back an old favorite.

Asus’ new featherweight laptop is aiming to be the latest Windows rival to the Apple MacBook Air. The Asus Zenbook A14 is a ...

The Lenovo ThinkPad X9 Aura Edition being showed off at CES 2025 lacks the iconic TrackPoint nub in a nod to a new, modern ...

Dell Technologies introduces a new range of AI-enabled devices under a unified branding strategy to boost user creativity and ...

Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking ...

Dell has announced a major change in the way it brands its laptops and desktops and is doing away with badges like XPS, ...