For us marketers, the goal should be to create an overarching plan of attack, not just a billboard that advertises hype that ...

Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements ...

Big data and AI are enabling perhaps complete optimization of ad delivery. But in doing so, is it impacting the ultimate ...

Kantar’s festive ad ranking finds repeat ads from Cadbury and Coke are performing strongly, with Asda the only brand in the ...

Omnicom will consolidate its advertising business into three global networks, TBWA, McCann and BBDO, following its acquisition of Interpublic. The new division will be known as Omnicom Advertising and ...

Get the latest on Southern California advertising agencies, including new executive hires at Innocean USA and TBWA\Chiat\Day LA, major campaigns like Lakers/Toyota, and new business wins.

Improve PPC performance across time zones with smarter ad scheduling, data-driven timing, and automation that reaches ...

For many brands, the challenge isn’t coming up with creative ideas—it’s executing them efficiently across multiple platforms and audiences.

Independent creative agency Emotive has been appointed by North, an Australian platform for super and retirement, to lead its brand transformation and upcoming market relaunch.

Spotify’s ‘Spreadbeats’ was a creative B2B campaign that turned a standard media-planning spreadsheet into a four-minute ...

The Gawad Alunig x Dalumat (GAxD) campaign to highlight local innovation TAGUIG CITY () — The Technology Application and ...

Silverpush, the contextual intelligence company, announced today (November 19, 2025) a strategic partnership with Airtory, a leading creative ad tech platform to enable brands and agencies to ...