Utilizing market research to inform decision-making begins with clearly identifying the objective: What specific goal am I ...

Tenetic and Comscore are partnering to integrate real-time consumer insights with accredited TV data, giving advertisers and ...

CNET found that US shoppers plan to spend an average of $931 on tech this holiday season, and a few devices top their ...

Despite rising inflation and elevated interest rates, Americans are still using their credit cards. A Boston Federal Reserve ...

New research shows that understanding users' intentions—rather than simply increasing data volume—can improve the suggestions generated by YouTube's "black box" algorithms.

At recent conferences I’ve attended, including here in Atlanta at the Loan Vision Innovation Conference, talk of federal ...

Instacart (CART) introduced the Consumer Insights Portal or CIP, a new software platform for brands to access Instacart’s ...

Instagram likes may look like small hearts, but they carry real power. When Kylie Jenner launched her Lip Kits, her Instagram ...

Despite AI’s vast potential, a fundamental issue is holding it back; it's called WEIRD data, and it’s a challenge the ...

Progressive Grocer talked to Dolinda Meeker, managing director at Product of the Year USA, to discuss the future of grocery and CPG innovation ahead of Groceryshop in Las Vegas ...

Leading authorities in law and finance discuss current trends, challenges, and opportunities in the beauty, fashion, and ...

Consumers start to associate festive shopping with 'waiting for the next sale', which fundamentally reduces full-price demand ...