Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

Let's be honest, they're the best part of the big game.

As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...

Super Bowl LIX is in the books, and that means it’s time to relive the best commercials from the big game.  Donnovan Bennett ranks this year's top 25 ads.

This array of commercials hits ... convey the sacrifice and labor of love of the everyday American farmer. For a dip into the absurd, there's Mountain Dew's 'Puppy Monkey Baby.' ...

Budweiser has ... one-liners and heartfelt commercials," she said. According to Sports Illustrated, the best commercials featuring Clydesdales include "Fetch" (2009), showing a Clydesdale chasing ...

Who wouldn't tear up at the sight of a cute robot dog risking ... he would love to do another spot, next time with a few Philly natives... Starring: Cardi B; Gordon Ramsay; Rebel Wilson; Anthony ...