Possibly the best of the celebrity ads was Dunkin’ Donuts ‘DunKings 2’ with Ben and Casey Affleck and a really terrific bit from Succession alum Jeremy Strong, leaning heavily into his reputation as a ...

NEW ORLEANS (WBTV) - The results are in, and an iconic brand was the winner of USA TODAY’s “Ad Meter” competition, which ranks the best Super Bowl commercials from each year. Budweiser won this year’s ...

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest, with viewers voting “First Delivery,” a tale of a Clydesdale foal proving its mettle, the No. 1 commercial during ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

Meg Ryan, Billy Crystal, and Willem Dafoe are among the grownup stars who showed up in ads during the big game ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

See the full lineup of 50 brands advertising during the 2025 Super Bowl, including top snack, beer, and tech commercials. Get ...

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

President of the Westminster Kennel Club Donald Sturz shows Fiona, his pet pekingese, during an interview with The Associated ...

A small-town bar in Monroe County makes an appearance in Budweiser’s Super Bowl commercial. However, the bar and town knew nothing about it until an eagle-eyed patron recognized the familiar spot ...

As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...