Bing Ads has rolled out Maximize Clicks to all accounts globally. It first introduced the automated bidding strategy in 2017. How does it work? With the Maximize Clicks strategy, the system will ...

Bing understands the importance of updating bid adjustments on the regular based on current performance. In an effort to help advertisers, Bing Ads will help set effective bidding strategies through ...

Bing Ads has rolled out an adjustment to its Device Targeting capabilities. In an effort to further support mobile-only campaigns, advertisers can now set negative bid modifier for desktop. Bid ...

If you haven't set up manual sitelink descriptions in non-brand campaigns, yet, you may not like what you see. If you have manual sitelinks without descriptions set up in your accounts, you’re not ...

Many website owners depend on Google's AdSense program, which allows them to generate additional income from Google ads they agree to host. If you want to expand your site's advertising reach, you are ...

Say hello to Microsoft Advertising. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. In a change that mostly affects marketers, Microsoft has ...