The only baking mix of the three to come in a plastic envelope instead of a box, Betty Crocker’s packaging looks comparatively cheaper and less classy. Then again, it’s half the price of the other two ...
Three General Mills cereals — Cinnamon Toast Crunch, Cocoa Puffs and Reese’s Puffs — have been turned into muffin mixes.Like many other such mixes, they’re easy to make. The muffins deliver on the ...
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After trailing Chelsea Milling Co.'s Jiffy in the muffin-mix market for years, General Mills Inc. sought advice from some of its African-American employees on how to improve the marketing of its Betty ...
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