LONDON, March 27 (Reuters) - British supermarket group Asda reported a 33% ‌slump in annual core profit on Friday, reflecting CEO Allan Leighton’s push to cut prices in an effort to win back shoppers.

LONDON, March 27 (Reuters) - British supermarket group Asda reported a 33% slump in annual core profit on Friday, reflecting CEO Allan Leighton’s push to cut prices in an effort to win back shoppers.

The supermarket's change will be across many of its locations, from superstores to Express sites.

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