Amazon may have started in retail, but its biggest profits now come from advertising and cloud computing, with rivals ramping ...

Amazon Ads is rolling out Brand+, a new offering for marketers combining "trillions of signals" from shopping, browsing and ...

Amazon collected an enormous amount of timestamped geolocation data about where consumers live, work, shop, and visit, ...

Sheena Kalso considers herself a savvy Amazon shopper. She knows some of the products displayed in Amazon's search results ...

The FTC also alleges that Amazon is charging its sellers exorbitant fees, in many cases close to 50 percent of their revenue: ...

Brand+ builds on Amazon Ads recent AI-driven programmatic media buying innovations, including the launch of Performance+, ...

The Kindle Paperwhite and Paperwhite Signature Edition are impressive devices that are remarkably similar. Here's everything ...

Moving forward, Amazon DSP’s Brand+ – “an industry-first AI-driven optimization capability” – is available for “all advertisers”.The announcement:Amazon Ads today announced that Brand+ in the Amazon ...

StreamNext event featured global marketing leaders like Sir Martin Sorrell, Benedict Evans and prominent entertainment ...

The event also showcased new interactive and shoppable ad formats for Amazon MX Player. These include in-stream shoppable ads where viewers can browse products during ad breaks and immersive formats ...

Amazon.com is facing a lawsuit alleging that it secretly tracks consumers' movements through their cellphones and sells the ...