“I experience imposter syndrome whenever I start a new role.” “It’s understandable to feel behind when faced with ongoing challenges like the cost of living, war, AI and changes since the pandemic.” ...

Two years after the lawsuit was initially filed, X and the WFA claim the decision to settle “resets the relationship between ...

More than half of B2C marketers - and over a third of their B2B peers - believe the balance is tipping too far in the ...

The ‘Get busy living’ campaign sees Monzo experiment with sonic branding, influencer marketing and podcasting.

Using sportswear brands as a test base, does the duplication of purchase law, which says brands share customers with rivals in line with their size, hold true?

In the pursuit of a balanced media mix, marketers must analyse which combination of channels have the potential to deliver ...

The bakery chain sees a “material growth opportunity” in being available to its customers in more convenient and relevant ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

From the latest Bellwether showing budgets are up for the second quarter in a row to Center Parcs’ premiumisation plan, it’s ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Six months into his role as EVP of global marketing for football and boxing, Dave Stratton explains how the business is ...

The winners won’t be the brands with the best AI tools, but those that use data and technology in service of a distinctive ...