Introduced as part of Realize platform, the advertisers like The Motley Fool, NerdWallet see 270% uplift in conversions as a ...

Bidon has been global chief executive at Nexus since April 2022. Contact Customer Support at [email protected] ...

As the parent company of Facebook and Instagram plans to let advertisers generate complete AI-crafted ads, experts across ...

In an industry where differentiation is often about location and scale, ethics can be a competitive advantage for OOH players ...

From AI-fuelled personalisation to nostalgia hits and data-fuelled retargeting, My11Circle’s IPL blitz reveals how fantasy ...

Articles written by Junaid Shaikh ...

Virat Kohli-led IPL franchisee achieves this feat through consistent efforts on all fronts, Youtube, Instagram, and offline ...

Fundamental brings the stirring fourth instalment of Urban Company’s influential 'Dignity of Labour' platform. Carefully crafted with the restraint of realism, the new short film unobtrusively but ...

The Israeli content recommendation and monetisation solution provider, Taboola has opened its office in Gurugram, its second ...

In today’s dynamic marketing ecosystem, one audience consistently rewrites the rules: Generation Z. Born between the mid-1990s and early 2010s, Gen Z consumers are not only growing up with digital ...

The project aims at standardising Open RTB containers and help programmatic advertising to scale with efficiency.