Short-form, user-generated video content surges as a key marketing strategy, demanding strategic investment and planning for businesses.

“Super short videos have disrupted the world of video marketing and will continue to play a pivotal role throughout 2017,” said Jaclyn Rose, digital marketing lead at G2 Crowd. “The 10-seconds-or-less ...

Tumblr Marketing: 10 Examples of Effective Brands Doing It Right Tumblr is the #1 in social sentiment towards brands. Here are a handful of tips to keep in mind when tinkering around with Tumblr ...

Official marketing materials that are able to use IP are largely more effective than user-generated content that doesn't make use of the IP — including the short-form content categories analysis ...

Destination marketing organizations need to adopt new digital marketing strategies as TikTok continues to grow and popularizes short-form video marketing in tourism.

This article examines three case studies from Egypt, Saudi Arabia and India, showcasing successful examples of AI-enhanced YouTube marketing.