Short-form, user-generated video content surges as a key marketing strategy, demanding strategic investment and planning for businesses.

10 New YouTube Marketing Strategies With Fresh Examples For 2025 Outdated YouTube strategies won’t cut it. Check out these updated expert tips for keeping your video content fresh and effective ...

For brands, the shift toward short-form video content offers a golden opportunity to connect with audiences more directly and engagingly.

Official marketing materials that are able to use IP are largely more effective than user-generated content that doesn't make use of the IP — including the short-form content categories analysis ...

Destination marketing organizations need to adopt new digital marketing strategies as TikTok continues to grow and popularizes short-form video marketing in tourism.

This article examines three case studies from Egypt, Saudi Arabia and India, showcasing successful examples of AI-enhanced YouTube marketing.