SOUNDING BOARD: Will audience measurement and ad verification under one roof simplify a fragmented system or make independent verification difficult to trust—here's what the experts said.

Find out which brands from e-commerce, tech, telco and lifestyle are gaining ground among Thai consumers in Campaign and YouGov's 2026 rankings.

RHB Bank, Dotdotdash, Snap, Momentum, and more to come in our weekly roundup of business wins and people moves. by Staff Reporters ...

From hawker-centre soundtracks to a curry blend nine months in the making, this year's SG61 campaigns skip the flag-waving for something closer to home.

Japan and Australia contribute to 77% of APAC's private equity deals per SI Global's report.

Watch the well-paced hero films by Ogilvy. by Ad Nut ...

Tech company faced backlash after hosting luxury getaway for creators. Billion Dollar Boy's Becky Owen explains where it went wrong.

With Adidas, HP, Just Eat and more now in the mix – how has this affected holdcos’ 2026 win streak?

A legal win is not a communications plan, writes Farrell Tan. Decisions concerning brand reputation must go hand in hand to avoid backlash from consumers.

Forget socks and novelty mugs—this special delivery ships New Zealanders as care packages across the globe.

Chief executive Cindy Rose said the results highlight the "momentum we are building across the company".

As the line between clever provocation and brand damage gets thinner, more marketers are choosing to walk that line.