With that in mind, the Pop Tarts Bowl has decided to send two more of its edible mascots to Dublin, Ireland next month when K ...

Below we go through some of the small inclusions that make a big difference in the game. Music That Matches the Moment.

The Pop-Tarts Bowl edible mascots have never shied away from being different, and they are headed to Ireland because of it. On Tuesday, it was announced the two ...

It's one of the greatest bowl game mascots in college football — and it's edible.. The Pop-Tarts Bowl mascot is back, and perhaps tastier than ever.. No. 16 Miami and No. 18 Iowa State will play ...

Lee Hunter, who spent three seasons with the Knights, had a reunion with his former teammates at this week’s Big 12 Media ...

The Pop-Tarts Bowl unveiled its creation Sunday night. The trophy to be won by either Iowa State or Miami (Fla.) on Dec. 28 will be a fully functional toaster, ...

Pop-Tarts is teaming up with Marvel Studios to bring back what they say is a fan-favorite flavor that hasn't been available in stores for more than half a decade.

Pop-Tarts Bowl officials on Sunday unveiled the new trophy, which features a silver football with two metallic slots to insert Pop-Tarts. (See the video at the top of this article.) ...

Kellanova, the parent company of Pop-Tarts, announced on May 8 the brand will be expanding into the freezer aisle with ice cream sandwiches.

The Pop-Tarts "Party Pastry" will go on sale on Aug. 7 at 1 p.m. ET, a news release from the company said. It will feed 73 people and come in a custom box.