I was very pleased that it generated the amount that it did,” Balloon Fiesta Executive Director Julie Morgas Baca said.

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The Balloon Fiesta's impact extends beyond the sky. Explore how this annual event is boosting local businesses.

The Albuquerque District hosted a Business Opportunities Open House Feb. 20, focusing on networking with industry.

Officials with the Albuquerque International Balloon Fiesta shared the results of a third-party economic impact study of last year's event.

City details $5.8M in upgrades coming to Balloon Fiesta Park ...

Nothing quite compares to witnessing a mass ascension at dawn, when hundreds of colorful hot air balloons lift off the ground and fill the sky above. But the fun of hot air balloon festivals doesn ...

For a full week, the sky fills with more than 500 brightly colored balloons, which launch en masse many mornings from the 360-acre Balloon Fiesta Park in northern Albuquerque. Festival attendees ...

Elizabeth Hurley is showing everyone that 2025 will be her most confident, and most adventurous year yet! On Feb 14, Hurley ...

BALLOON FIESTA provides an up-close and personal view of one of the most colorful events in the world. Crews equipped with high-definition cameras captured the mass ascensions, thrilling ...