While the K-pop scene is an ever-evolving landscape whose definition has expanded beyond a specific genre of music, Yves wants her career to change preconceived notions that tend to separate K-pop ...

South Korean singer Yves (born Ha Soo-young) began her career in Loona, one of the most audacious acts in K-pop history. Starting in October 2016, the 12-member girl group embarked on a long and ...

Forbes contributors publish independent expert analyses and insights. Joan Vos MacDonald is a New York-based writer who covers Korean media. Oct 29, 2025, 07:56am EDT Nov 02, 2025, 11:23am EST Yves ...

LOONA member Yves apologized for the use of a controversial cartoon as her profile photo on the fan-artist platform FAB. The idol used a photo of Ko Eunae, a cartoon character who was deemed ...

Yves, formerly of LOONA, is embarking on her 'Cosmic Crispy' solo tour next month, spanning Asia and Australia. Starting August 17 in Osaka, she'll perform in nine cities, including Tokyo, Taipei, ...

Both the album and a music video for its title track of the same name were released on May 29 at 6pm KST, marking Yves first music release – be it solo or with a group – since she parted ways with ...

On July 6, South Korean news outlet Hankook Ilbo published an interview with the K-pop idol regarding her future in the entertainment industry. In the interview, Yves shared that she is now living ...

LOONA’s Yves has signed with a new agency! On March 14, PAIX PER MIL announced that they signed an exclusive contract with Yves. They shared, “We recently signed an exclusive contract with Yves. We ...

It’s official—LOONA’s Yves will be making her solo debut in May! On April 30, Hankook Ilbo reported that Yves will be making her solo debut next month and released an exclusive interview with Yves. In ...

The former girl group member is defining her own sound, style and definition of a modern-day K-pop idol-artist. By Jeff Benjamin While the K-pop scene is an ever-evolving landscape whose definition ...

Yves, who was formerly a member of the popular K-pop group LOONA, is set to embark on a new milestone in her solo career. Starting next month, the idol will be going on a tour across Asia and ...