The Alabama Crimson Tide will learn Sunday whether they make the 12-team College Football Playoff despite failing to play for an SEC Championship this season. Alabama was not a part of conference ...

Since the start of the current millennium, companies have been continuously upping their advertising game during the Super Bowl in hopes of catching people's attention. Over the last 25 years, some ...

The Super Bowl is a mecca for more than just football. It touts the largest television audience of the year, more so than the Presidential Inauguration, Olympics, or Macy’s Thanksgiving Day Parade — ...

In the growing landscape of college athletics today, NIL continues to become more-and-more of a factor in the day-to-day of programs across the country. This thought is likely echoed by many across ...

Following SMU’s 34-31 loss to Clemson in Saturday’s ACC Championship game, many expected the Alabama Crimson Tide to sneak into the 12-team College Football Playoff field on Sunday. However, the ...

The University of Alabama’s Athletic Director Greg Byrne feels it is time for “Bama Nation” to fight back in the NIL era. The Crimson Tide and the rest of college football are feeling the impact of ...

After Alabama narrowly missed the College Football Playoff in coach Kalen DeBoer's first season, athletic director Greg Byrne told fans in a letter on X on Wednesday that "now is a time for action" ...