Target has listened to its customers and has now taken the bold move to makeover some of their store sections — namely, the kids' toys.

That tweet featured a photo of a Target toy aisle labeled “building sets” and “girls’ building sets,” implying the retailer’s default assumption is that building toys are for boys. Don ...

S eparate toy sections for boys and girls will soon be no more at Target. The company announced Friday that it is eliminating gender-based signs in some if its departments, including Toys, Home ...

PASADENA (CBSLA.com) — No more blue for boys, and pink for girls. Target announced it is removing gender-based displays in several departments in its stores, including toys, bedding and ...

Attention Target shoppers: Say goodbye to “girls’ building sets” and “boys’ bedding.” The big box retailer announced Friday that it will start phasing out gender-based signage in some ...

War, famine, pestilence, gender-neutral toy aisles—all signs of the apocalypse, apparently. In an August 7 post on its corporate website, Target announced that it would respond to customer ...

She praised Target's move as a "profound" step away from bluntly ascribing gender to toys. "With such rigid gender division, we find it really limits boys and girls," Sutherland said.

When toys aren’t color-coded pink or blue or labeled “boys’” or “girls,’” kids are freed up to play with what they want and pursue their own interests.

Target is going to use gender-neutral signage in toy aisles, a change prompted by social media backlash over separate aisles for "boys" and "girls" building sets. (Colleen Kelly — Special to the ...

Home; Culture & Life; Features Target is abolishing boy/girl toy labels. Here's why kids' clothes should be next. My daughter should be able to wear a dress emblazoned with fire trucks, not just ...

Attention Target shoppers: Say goodbye to “girls’ building sets” and “boys’ bedding.” The big box retailer announced Friday that it will start phasing out gender-based signage in some ...