For example, Walgreens whitening toothpaste, sold at $1.99, is positioned directly against P&G's Crest whitening toothpaste with a "You Save $1.00" shelf sign. In contrast, the new positioning of ...

For example, Walmart's most affordable line of store-brand products is named Great Value. You might have even heard of a store-brand item as a so-called "knock off," "dupe," or "copycat." ...

Below are examples of merchandise and apparel in Be Boulder style. To learn more about using Be Boulder for merchandise and apparel, please refer to the "How to use" guidelines.