Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...

Product teams need a coordinated effort to translate their strategy, agree on tactics and gather feedback on a regular basis to make sure wider business goals are on track. When the C-suite outlines ...

Your company brand is the lifeblood of the business: It is a statement of your company's personality and a declaration of company values. With the right positioning strategy, branding creates an ...

Ashay Satav is a Product leader at eBay, specializing in products in AI, APIs and platform space across Fintech, SaaS and e-commerce. Model context protocol (MCP) has been the talk of the town lately, ...

Discover how brand management strategies enhance perceived product value, foster customer loyalty, and ensure market ...

Before joining my current company, I spent over a decade climbing the corporate product management ranks at four Austin-based startups. That experience is why the first piece of advice I offer during ...

This article is part of our series that explores the business of artificial intelligence. Like every year, Adobe’s Max 2021 event featured product reveals and other innovations happening at the ...

Discover how planned obsolescence impacts product lifecycles, drives consumer demand, and shapes market strategies with examples from tech and fashion industries.

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