The New York Times

NBA’s ‘Script F’ Finals logo, 40 years after its debut, still means a team has made it big

Forty years ago, the NBA flipped the script and debuted a new logo for their championship series. Illustration: Demetrius Robinson / The Athletic; Photo: Mike Ehrmann / Getty Images This is a ...
National Basketball Association

Q&A: Alan Siegel, creator of the NBA's classic logo

In honor of the NBA's 75th Anniversary Season, Shaun Powell sits down with the artist of the league's iconic logo design. Shaun Powell The NBA’s logo was designed by Alan Siegel in 1969. Jerry ...
Fox Sports

Jerry West was the inspiration for the NBA logo, but he was conflicted about the honor

LOS ANGELES (AP) — Since 1969, Jerry West has been the faceless face of the NBA. For those 5 1/2 decades, the NBA's logo has been a blank white silhouette of a player flanked by panels of blue ...