So, you’ve launched your ad campaign. You’ve set up your targeting, written some punchy copy, picked a catchy image or maybe a video and hit "go." A few days pass, then a week, and you’re left ...

I'm a Facebook ads management consultant for dozens of successful businesses, but you don't have to be an expert to know that the craziest yet most important time in Facebook ads marketing is Q4 — the ...

Retailers saw a 109 percent return-on-investment on their Facebook ads in the third quarter of 2013 -- and click-through rates improve each quarter. Ads submitted to Facebook require an active payment ...

Do you know that Facebook is tracking all your online activities? Yes, the social media network is tracking all your activities over the web so as to serve you ads based on your search/browsing ...

Opinions expressed by Entrepreneur contributors are their own. As the owner of a small digital marketing agency and school, Facebook ads are a great fit for my business, my clients and my students.

Facebook Ads continues to be an effective digital advertising tool for brands due to their large audience and detailed targeting options. When developing a Facebook ads strategy, combining creativity ...

Facebook Ads Placements are often overlooked when developing strategy. Learn how to craft the ideal Facebook Ads placement strategy for any account. The Facebook Ad Network is massive and provides ...

A lot has been made of the performance of Facebook ads in recent months. In particular, conflicting reports have shown the ads to be both an effective and ineffective means for businesses to target ...