Ford is trying to do for electric trucks what the original Model T did for gas cars: drag a niche technology into the center of American life by making it simple, cheap, and everywhere. The company is ...
The company is again placing itself on the cusp of auto history, at an inflection point not unlike that of its most transformative period. Promising a modern “Model T Moment,” Ford’s chief executive, ...
Ford announced a new EV manufacturing process and platform aimed at producing more affordable electric vehicles. Ford's new "assembly tree" process is expected to increase efficiency and reduce costs, ...