As it continues to build on its miniature collectibles line, Zuru’s latest Mini Brands ranges hit UK shelves from today. In a pre-Christmas collectibles drive, Mini Brands Sneakers and Mini Brands ...

Ulta Beauty is raising some eyebrows and concerns with its viral Mini Brands collection, which raises the question of whether makeup and beauty brands should be targeting young children as potential ...

Wed, October 9, 2024 at 6:45 PM UTC Our compulsion for miniatures knows no bounds, so we’re psyched about this Mini Brands advent calendar that hides the cutest surprises. ZURU, the company behind ...

Get ready to indulge in the miniature world of flavor and fun with the latest collection of Mini Brands from Zuru. Some Kentucky classics await fans as iconic foods from the beloved fast-food chain ...

Ulta Beauty is the latest retailer to jump on the Mini Brands train — a surprise set of teeny tiny toys that look just like real products. The company who makes it is called ZURU, which has partnered ...

The Mini Brands craze has taken TikTok by storm, with over 5b videos showcasing creative unboxing, trading and customisation of the collectible toys. Zuru ‘s globally popular collectible toy line 5 ...

From Polly Pocket reboots to pint-sized fast-food replicas, mini collectibles have become one of the most powerful drivers in the global toy economy. Their appeal isn’t hard to understand they blend ...

Miniature versions of popular products like makeup and toys are growing in popularity. Consumers are drawn to the collectability, affordability, and stress-relieving aspects of miniatures. The trend ...