Sports Business Journal

World Cup isn’t putting a dent in local MLB game tune-in

Looking at games through the Round of 32 at the World Cup, 75% of those matches were topped by the aggregate local audience for MLB games head-to-head.
Front Office Sports on MSN

World Cup Fans Are Taking Over MLB Stadiums

About 8,000 Scottish fans attended the Marlins game Monday night.

Today's top games to watch, best bets, odds: MLB Home Run Derby, World Cup previews and more

Find best bets and props for the biggest games in sports on Monday from the SportsLine Projection Model and top CBS Sports experts
The New York Times

Is baseball getting a World Cup bump? As fans flood host cities, MLB sells them on America’s game

Fans of the Norwegian national team perform a 'Viking Row' at Citi Field, home of the New York Mets. Versions of this scene have been repeated at baseball stadiums across North America. (Ishika Samant / Getty Images) Nearly seven months before the World ...
Front Office Sports on MSN

MLB All-Star Game ratings get a boost from World Cup

The midseason showcase’s audience rises with a World Cup lead-in.

MLB draft winners, losers and grades | Ranking World Cup semifinalists

Plus takeaways from the NBA Summer League's opening weekend