asking Loewy to design the Avanti in 13 months, and Stevens to restyle the existing Hawk and Lark in only six, with a ...

helping design everything from the Lucky Strike logo to streamlined locomotives. In 1961, Loewy was asked to create a sports car that would bring Studebaker back from the brink. Loewy placed John ...

Ludwig Mies van der Rohe’s 1929 Barcelona chair. Studebaker’s 1953 hardtop coupe, designed by Raymond Loewy. The Parker “51” fountain pen, designed by the late Marlin Baker and Kenneth ...

Cars like the Raymond Loewy-designed Studebaker Champion failed to sell in numbers to keep the company afloat. By 1954 it entered into a merger with Packard, ultimately dooming both companies.

even though most, cars will be smaller — also faster and safer. Raymond Loewy is internationally known as an automotive and industrial designer.