Most often than not, the beauty trends we follow start somewhere else and make their way to us months (sometimes years) later. Recently, "Kawaii" nail art has been bubbling up on Instagram and TikTok, ...

'It doesn't matter how old you are,' says Glam Xpress make-up artist Sandra Hadi. 'Anyone and everyone can wear it.' For those not up to speed with Japanese teen trends, Kawaii is all about looking ...

Regarding the June 30 article "Miss Universe director turns Japanese into women of worldm": I find it quite rich that the one person who actively works for an event that is nothing more than an ...

Alongside "photobomb", one of the new words added to the Collins English dictionary this week was "kawaii". Yet unlike photobomb, selfie or onesie, you're unlikely to know what kawaii means unless you ...

The last decade in the U.S. has seen a fast progression of Asian culture diffusion. Journalist Julia Hollingsworth cited Susanna Lin in her CNN article, who said, “The growing interest in East Asian ...

TikTok's latest trend is a pretty wholesome one, but be warned: it's neither quick nor easy. The "If I Was A..." TikTok trend sees couples ask their romantic partner what they would be if they were a ...