Those keen on matcha should try her twin sister gyokuro. Matcha—the shade-grown, powdered green tea that has played a central role in the Japanese tea ceremony for centuries—is seemingly everywhere.

On Tuesday, July 22, 2025, Häagen-Dazs' Gyokuro will be released. This ice cream is characterized by its ability to directly experience the flavor and aroma of tea, as it uses gyokuro extract ...

Starbucks Japan launched two seasonal “Japanese New Year” beverages on December 26, 2025: the Gyokuro Matcha Frappuccino and the Teavana Gyokuro Matcha Latte Both drinks feature premium-grade Gyokuro, ...

YAME, Fukuoka Prefecture--Local tea producers and officials lifted glasses to celebrate the launch of Yame, the bottled high-end green tea that aims to tap into the global market. The luxury gyokuro ...

Like many of Japan’s sweets suppliers, Häagen-Dazs Japan is continually rotating special limited-time flavors into its lineup. Their newest, which went on sale July 22, is Gyokuro, named after the ...

Centuries ago, samurais drank Gyokuro green tea before battle for its calming theanine and energising caffeine – the ultimate “zen meets focus” combo. Today, that same harmony of calm and energy is ...

The price tag of this luxury green tea is enough to make one choke on his ayataka. At a whopping 27,000 yen (S$275) for a 500ml bottle, gyokuro tea produced in Yame – a city in Japan’s Fukuoka ...

Japan may have invented the tea ceremony, but that doesn’t mean that every occasion to drink the beverage is considered a solemn cultural experience. Modern residents of Japan don’t generally have the ...

Gyokuro came to ARK after she was rescued by a Canadian man. She was starving and flea-infested. Now about 7 months old, Gyokuro is as healthy and sweet as she is pretty. Her name, which comes from a ...