A new Google Search malvertizing campaign targets users looking to download the popular Notepad++ text editor, employing advanced techniques to evade detection and analysis. Threat actors have been ...

Google announced it has added Waze ads inventory to Performance Max for store goals campaigns and Channel performance reporting is now available in all Performance Max campaigns in.

The Google ad tech antitrust trial in Virginia has been a font of revelations about how Google benefited from its end-to-end position in programmatic advertising – and how publishers were harmed.

There’s been no official announcement of a court-mandated remedy to Google’s anticompetitive practices. But Judge Leonie Brinkema’s decision centered on Google’s efforts to advantage itself in the SSP ...

Google has released version 15 of the Google Ads API last week but I did not notice until over the weekend. The big updates include but are not limited to new recommendation types, updates to ...

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns such as Search and Performance Max. While the AI model is not ...