The loss of TikTok took an entire generation by storm. For twelve hours on MLK weekend, members of Generation Z went quiet.

These mental health confessions are taking over TikTok. That's because Gen Z uses humor as a way to cope with mental health ...

Behind the booming appetite for new smells is Gen Z. The generation has graduated from ... Sandler found that fragrance spending among teen boys had increased by 26% since the spring of 2023.

Defined as those born after 1996, members of Generation Z have lived through unprecedented events — including the Sept. 11 attacks and the coronavirus pandemic. In recent years, issues such as ...

Zappi recently surveyed 1,500 US consumers, and found that Gen Z are significantly more likely to use social media as a news source (51%) than going directly to a news organization (28%).

From TikTok influencers to 20-something candidates, Gen Z is already focused on getting out the vote. Produced by the BBC's Grace Conley. The BBC's Ione Wells looks at the use of military planes ...