Geico's famous animated Gecko used to turn up only in TV commercials. He recently enjoyed guest-star billing on a podcast. The cartoonish figure with the sophisticated accent appeared in June on WNBA ...

Geico paved the way for insurance mascots nearly 30 years ago, and while the brand has gone through quite a few characters over the years—destructive raccoons, talking camels, joyful piglets, gleeful ...

Geico is using generative AI to enable its gecko mascot to give podcast interviews and react to live events.

Geico is bringing back its iconic Caveman in a new commercial titled “The Nightmare,” per details shared with Marketing Dive. The dramatic two-minute spot sees one of the Neanderthal-like characters ...

Slate contributor Seth Stevenson examines the latest series of ads from the insurance company Geico. The commercials range from parodies to... Geico's Mixed Bag MADELEINE BRAND, host: And from arms to ...