How does a business make money? Felix Oberholzer-Gee answers the question in his new book, "Better, Simpler Strategy." Back when I taught marketing, I would start the first class by asking students a ...

In a saturated market, at times it will be difficult to separate from your competitors who are vying for your target audience’s attention. That’s where the design team steps in to highlight the ...

At a London conference on value creation, experts argued that innovation succeeds only when systems, people, and leadership ...

In today’s competitive business environment, success hinges on a company’s ability to create lasting value for all its stakeholders. Whether you’re leading a startup, a growing enterprise or a company ...

The most forward-thinking organizations are moving loyalty frameworks to the center of their growth strategy, where it becomes the gravitational pull that influences every business decision. True ...

Strategic corporate social responsibility (CSR) efforts that are directly related to a hospitality company's core business operations and competencies can help companies create both social and ...

Editor’s note: In a letter to shareholders, IBM Chairman and CEO Arvind Krishna hails the progress the tech giant is making under his command – and with a big boost from Raleigh-based Red Hat. In his ...

Extreme business disruption, uncertainty and economic headwinds demand that organizations place their bets on investments that create opportunity and value. In the past, many technology investments ...

There is no universal standard for value. What one customer finds indispensable, another may see as irrelevant. This is ...

TORONTO--(BUSINESS WIRE)--Alida, a leader in Total Experience Management (TXM), has published a new research report, Empathy in Action: The Business Value of Customer Empathy, conducted together with ...