Google wasn’t always “Google.” It once went by the name “BackRub.” Best Buy went by the name, “Sound of Music.” Related: 7 Tips for Naming (or Re-Naming) Your Company Whether the original name wasn't ...

It’s all too easy for the direction of your company to become murky. What you need is a more transparent organization in order to keep employees on track and upper management informed. You know your ...

In the world of public relations, your pitch is only as good as it is unique and valuable to a media outlet and its audience. That’s why many PR professionals include original company research and ...

The importance of communication and collaboration in the workplace is paramount. For businesses to remain operational and efficient, employees must have access to peer-to-peer communication and ...

Some 72% of executives say company culture is key to performance, yet only 32% say their company culture is aligned with their business strategies. In other words, company culture is not well ...

Company vehicles aren’t one size fits all. Whether you need to haul a lot of stuff, or you plan to rack up the miles, or you are committed to only buying American, follow this flow chart to your ...