My value isn't in volume; it's in depth, intuition and the human connections that turn prospects into lifelong partners.

Salaries for marketing and business development professionals are higher this year than two years ago. The 2024 Wisnik Law Firm Marketing/BD Survey found that average salaries for professionals ...

Business development and marketing departments have one common goal: growing the business. When these teams work together, accounting firms see increased visibility, growth, profitability and more.

Standing out from the pack can be challenging in today’s rapidly changing business environment. With macroeconomic conditions causing havoc on business decision making and companies finding it ...

Business development professional and entrepreneur Terry Rice has innovated systems and propelled growth for brands like Adobe and Meta. As managing director of Growth and Partnerships at his agency, ...

The motivation behind starting the bread businessThe background to why I started the bread business lies in what I felt about ...

Earning your degree and landing that first position in your career field of choice might seem like an exciting finish line to what’s been many years of academic preparation and training. But in ...

In a column last month, I covered the changing challenges of the media relations function in legal marketing. I'll cover two others today with three marketing leaders on the front lines, learning ...