The brand-new song is part of the Sing & Play Nursery Rhymes album (out Nov. 21) from The Elf on the Shelf preschool YouTube ...

The Mensch on the Bench isn't the only Elf on the Shelf-style toy for Hanukkah. You can also pick up the Mitzvah Moose, a ...

The collaboration includes limited-edition chocolate packs, personalized storytelling experiences and a chocolate food truck ...

Remember the first time your kids spotted their Elf on the Shelf doing something silly beside the Christmas tree? That ...

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For 20 years, The Elf on the Shelf has been synonymous with the holiday season,” says Christa Pitts, Co-Founder and Co-CEO of The Lumistella Company. “We are thrilled to partner with Swarovski to ...

Elf on the Shelf is a wildly popular Christmas phenomenon that not even the leaders of Christmas (AKA Santa and Mariah Carey) could have seen coming. Opinions about Elfie are pretty polarizing; you ...

Some parents love Elf on the Shelf — a doll placed strategically throughout the house to spy on kids in the weeks before Christmas. Some hate it. What do you think of it? In the running for this ...

As Christmas quickly approaches, it's time to think about important seasonal topics such as presents, trees, stockings and, of course, Elf on the Shelf! This holiday activity brings plenty of joy to ...

The popular Elf on the Shelf tradition first entered the holiday scene back in 2005. It took more than a dozen years for a woman elf to be introduced. In fact, branded "Elf Pets" — including a ...

Read full article: Houston, how creative are you? Viewers share their best Elf on the Shelf decorations We want to see your most creative Elf on the Shelf placement. Read full article: Houston, how ...