College Football Playoff expansion: Big 12 commissioner Brett Yormark hinted at potential support for 24 teams months ago

Last year, Texas Tech’s win over Brigham Young in the Big 12 showdown at AT&T Stadium drew 85,519 fans — the largest crowd ...

Big 12 aims to grow league-wide revenue with private equity deal

The Big 12 is the first conference in major college sports to strike a league-wide, private equity deal.

Mailbag: Impact of NFL media rights on college sports, the Big Ten’s CFP plan, expansion options for the Pac-12 and MW and more

The NFL could suck so much cash out of the media ecosystem that it materially alters the future of college sports.