Behr paint is going big for their 2025 color of the year! On Aug. 21, the company announced “Rumors,” a reimagined deep ruby red that adds “warmth and rich allure both in and outside the home” as ...

Behr has released its 2026 Color of the Year, and while many designers are loving it, there are some who are not sure of the ...

If you follow interior design trends, you know that the past few years have been all about curating a warm, inviting space that inspires connection. This year is no different, as evidenced by Behr's ...

A dynamic ruby shade, Rumors walks the line between warm and regal beautifully, thanks to its earthy brown undertones and sophisticated saturation. But Rumors is not your average fire engine red or ...

Are you familiar with the unexpected red theory? If you haven’t heard of it, it’s a design theory that impacts everything from fashion to home decor and even makeup. Essentially, it’s a popular term ...

Neutrals come in all sorts of shades but, you wouldn’t usually use the word “bold” to describe a neutral. Until, that is, you learn that Behr just announced its 2024 Color of the Year and it’s ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Behr's Color of the Year for 2025 is Rumors (MQ1-15), a deep ruby red. Poised to add warmth and a touch ...

When it comes to paint, whites and other neutral tones are easily the biggest sellers. Still, as Behr presents its first-ever Color of the Year, the company is turning customers’ attention to ...

"It's not your grandma's red," Erika Woelfel, Vice President of Color and Creative Services tells PEOPLE. "It's reinvented and reimagined for 2025" Emily Strohm is a Senior Editor at PEOPLE. She has ...