Makeup is changing. After the era of layered looks, heavy contouring, and vibrant highlighter, a new trend is taking hold on social media and the runways: "90s minimalism," or "almost nothing" makeup.
We’ll be the ones to say it: 90s makeup was peak makeup. It was warm, it was chic, and everyone tried to recreate it today.
Once upon a time — 2016, to be exact — Kylie Jenner dropped her Skylie Lip Kit: an opaque matte light blue that had the entire beauty community shook... and looking like that “grandpa ate paint” meme.