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This month, Apple releases a collaboration with Issey Miyake, marking the tech brand ’s first union with a fashion house since the Apple Watch Hermès in 2015. The product? A curious-looking rectangle of 3D-knitted fabric known as the iPhone Pocket.
Apple has partnered with Japanese luxury fashion house Issey Miyake to launch a 3D-knitted carrying bag for the iPhone that resembles a sock, a limited-edition accessory inspired by minimalist design.
Apple teams up with Issey Miyake to launch the iPhone Pocket — a 3D-knitted designer bag made for your iPhone, blending fashion, luxury, and innovation.
That shared ethos is being celebrated today with the reveal of the iPhone Pocket, a clever wearable accessory from Apple and Issey Miyake. Made from a single 3D-knit sleeve, the stretchy pleated pouch is a playful way to carry your iPhone, AirPods, keys, chewing gum and other everyday essentials without the need for a bulky bag.
Apple’s latest collaboration with Japanese fashion house Issey Miyake has sparked both fascination and confusion.
The iPhone Pocket, made of nylon and polyester, will be available on Friday, Nov. 14, in a short size for $150 and long size for $230.
The iPhone Pocket is designed to be worn in a number of ways; you could wear it as you would a handbag, strap it around your body, or tie it onto a bag. It's available in two basic designs: a short strap, which is available in eight colors, and a long strap, which is available in three colors.
Japan's Issey Miyake fashion house and Apple have launched a stretched sock-like accessory for the iPhone, which can act as a bag or a shoulder strap.
Apple has announced a new limited-edition iPhone accessory, the iPhone Pocket, created in collaboration with design brand ISSEY MIYAKE. Here’s how Apple describes the accessory, which will be available in select Apple Stores and online beginning Friday: iPhone Pocket features a ribbed open structure with the qualities of the original pleats by ISSEY MIYAKE.