The vision for X Games' future under new CEO Jeremy Bloom includes sports betting, AI judging, fantasy sports and the debut ...

The X Games will experiment judging halfpipe runs this week in Aspen using artificial intelligence, the cutting-edge ...

With 30 years of weight behind its name, X Games returns Thursday through Saturday for its signature winter event at ...

New CEO Jeremy Bloom aims to make X Games bigger and better, tinkering with some new ideas this week and in the future. He ...

Bloom also expanded on the details of the X Games League in our conversation. The new team format will launch in 2026, and ...

This year the X Games has partnered with Google to roll out a new artificial intelligence (AI) technology to help judges ...

Early in his tenure as the CEO of X Games, Jeremy Bloom is ready to show off some new tricks. Bloom and his charges have been ...

An AI judge gets a tryout during the X Games this week in Aspen, Colorado. The experimental Google Cloud-based tech will ...

"I think there's probably an opportunity for us to evolve the word 'action' into other things," he says. But first: Aspen ...

Merab Dvalishvili didn't lie when he said he was compromised going into his successful UFC 311 bantamweight title defense ...

Once upon a time, Jeremy Bloom was a World Cup champion and Olympic skier who somehow also played wide receiver for the University of Colorado football team. On the side, he was a model for Tommy ...

Jeremy Bloom has a lot to learn as the new CEO of X Games, but with a veteran supporting cast around him, the nerves should be minimal.